Textmetrics unlocks the SEO and content potential for DPG Media.

Situation Before Using Textmetrics
Before integrating Textmetrics, editorial teams at DPG Media rarely utilized content or SEO tools in their workflow. This resulted in missed opportunities for optimization and standardization.

Need for Textmetrics
With the establishment of the SEO team, there was a clear need for a tool that could provide real-time SEO and content feedback directly to the editorial teams. The objective was twofold: to enhance the readability and discoverability of the articles, and to offer daily, user-friendly tips to the editors. After evaluating several options, Textmetrics was selected for its comprehensive capabilities.

Problems Solved by Textmetrics
SEO: Textmetrics offers actionable insights and recommendations.
Improved Readability: The tool ensures articles are not only optimized for search engines but also easily readable for the audience.

“From the beginning, the collaboration with Textmetrics has been highly positive. The open communication and responsiveness of the Textmetrics team have been particularly appreciated. Additionally, the software’s variety of options and customization capabilities have proven to be valuable for DPG Media’s editorial needs.”

Thinking of following in DPG Media’s footsteps and implementing Textmetrics in your company?