Textmetrics holds up a mirror to our users: this is another way it can be done. It doesn’t just check the texts against the guidelines we’ve agreed on; it teaches you to see the written word differently.
The Communication Department at ProRail was looking for a multifunctional writing tool and found Textmetrics.
First Impressions
Positive First Impression: Textmetrics immediately made a strong impression on ProRail’s communication professionals.
Expertise and Freedom: The tool allows users to incorporate their expertise into the texts while serving as more than just a checking tool; it teaches users to write differently or better.
Their Problem
Text Clarity: The Communication Department’s ambition to write more at the B1 language level created the need for a checking tool.
Complex Writing Processes: Avoiding jargon, long sentences, and passive voice had become a challenge.
Freedom in Writing: They needed a tool that would help users maintain their expertise in writing while adhering to company-specific guidelines.
Results
Improved Clarity: Textmetrics has made texts more understandable, which is crucial for effective communication.
Consistent Adherence to Writing Guidelines: The company’s writing guide is now consistently followed thanks to Textmetrics’ support.
Improved Efficiency: Using Textmetrics has led to faster and easier text processing.
Higher Scores: ProRail set a goal to publish texts with a minimum Textmetrics score of 85. This target helps motivate teams to maintain high-quality standards.