Municipality of Leiden

Municipality of Leiden

Municipality of Leiden
Municipality of Leiden company logo

Municipality of Leiden is a mid-sized Dutch municipality with a strong focus on public services, education, culture, and urban development. As a local government authority, the municipality is responsible for policy-making, implementation, and communication with residents, businesses, and social organizations, with a clear emphasis on accessibility, inclusivity, and transparency.

HEADQUARTERS
Leiden, The Netherlands

INDUSTRY
Public Sector / Local Government

TYPE
Government / Public Organization

Use case Municipality of Leiden

The municipality of Leiden attaches great importance to clear and understandable communication with its residents. Whether it concerns letters, policy proposals, or texts for the municipal website, clear language ensures that residents know where they stand. To improve the quality of its texts and support its employees in this regard, the municipality of Leiden started working with Textmetrics.

Challenge

Previously, departments within the municipality noticed that not all texts were equally understandable to residents. Complex language, long sentences, and technical jargon made some messages difficult to read. As a result, important messages were sometimes lost, or it took longer for residents to respond to municipal letters and communications.

Results

The percentage of residents who say that the municipality communicates in clear language rose from 59% in 2023 to 70% in 2025.
Employees save time because they receive immediate feedback in Word. This speeds up revisions and ensures consistent quality across all texts, regardless of the department that drafts them.