Newsbase
Everything you need to know to write content that works.
The Textmetrics Newsbase covers a range of topics, including consistent communication, the influence of AI on content production, enhancing conversion rates, and the latest trends and developments in content branding, communication, and natural language processing.
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Capterra names Textmetrics 3rd best Dutch software product
The Netherlands is well represented in the software world. Besides many Forbes-2000 companies like Cisco, Oracle, Google, Microsoft and Huawei that are based in this country, there are also many...
Shift your focus to skills and diversity
Ideally, companies want to hire employees who can manage the company's results. To get this talent in-house, recruiters need to come up with a new plan of action. While recruiting new talent,...
Job postings often far too difficult for target group (EN/NL)
De Nederlandse versie vindt u onderaan Job postings often far too difficult for target group 3 January 2021 - Arnhem The average reading levels are dropping, but this fact has hardly been addressed...
How do you ensure inclusive recruitment and selection?
How do you ensure inclusive recruitment and selection? How do you organize your HR policy to attract and retain more women and minorities? We share some practical tips and best practices. In case of...
Vacancies most banks, insurers and telecom not written for women (EN/NL)
De Nederlandse versie vindt u onderaan Vacancies most Dutch banks, insurers and telecom not written for women 12 November 2020 - Arnhem The job postings of most Dutch banks, insurance companies,...
The role of digitization in recruitment
The role of digitization in recruitment The coronavirus pandemic accelerated the role of digitization in business. Practically overnight, we all had to work from home and find new ways to stay...
“Most annoying HR task finally a thing of the past?” (EN/NL)
De Nederlandse versie vindt u onderaan Data driven job texts with Textmetrics recruitment powered by Jobdigger and Intelligence Group 15 October 2020 - Arnhem / Rotterdam “HR employees and...
Textmetrics wins SME/MKB Award 2020
Textmetrics wins the SME Proof Award 2020 The corona crisis accelerates all kinds of processes and we see that the use of digital technologies increases rapidly. As the economy needs to adapt to...
The future of AI in the recruitment industry
The future of AI in the recruitment industry Many companies struggle to find the right candidates. For certain jobs, there just aren’t enough qualified people out there, and it seems to be...
Textmetrics launches Google Chrome plugin
It is now possible to check the SEO and content score of your web page directly in Google Chrome with our Google Chrome plugin. The Google Chrome plugin supports our one-of-a-kind content quality...
VacatureVerbeteraar.nl merges into Textmetrics’ new Recruitment Module (EN/NL)
De Nederlandse versie vindt u onderaan Text and employee motivation analysis available in 14 languages from September 1st Arnhem/Rotterdam, the Netherlands – As of September 1st,...
Textmetrics launches Adobe Experience Manager plugin
Our new AEM CMS plugin allows you to use the Textmetrics content analysis and suggestions directly in your Adobe Experience Manager CMS. The plugin supports our one-of-a-kind content quality...
What is Natural Language Processing (NLP)?
Everything you need to know Computers don’t speak languages the way humans do. They communicate in machine code or machine language, while we speak English, Dutch, French or some other human...
10 Marketing Practices You Can’t Ignore – Part 2
As the marketing trend changes rapidly, it's not easy to keep up. Marketers have to be alert and stay informed at all times in order to stay ahead of the current market situation. In the second part...
Textmetrics sees strong growth in number of customers for its language platform (EN/NL)
De Nederlandse versie vind je onderaan "working remotely" creates the need for the right customer communication and findability Arnhem, 19 May 2020 – Despite the corona crisis, the first four...
10 Marketing Practices You Can’t Ignore
Trends in marketing come and go. That won’t be much of a surprise if you think of all the new technologies that emerged in recent years. Think of things like artificial intelligence, data-driven...
Everything You Need to Know About the Web Content Accessibility Guidelines (WCAG)
When you’re browsing the web or developing a website, you probably don’t realize that there are groups of people who struggle with the accessibility of digital information on a daily basis. Among...
Textmetrics launches new WordPress Plugin update
Textmetrics launches Wordpress Plugin update with structured data feature for Google for Jobs. Our new WordPress Plugin update will allow you to add job information in your WordPress website in such...
Most Rising Trends in HR in 2020 – Part 3
Technological developments, like automation and robotizing, are about to change the workforce of the future. Current jobs will disappear, there will be new roles that we haven’t even heard of yet,...
Most Rising Trends in HR in 2020 – Part 2
HR analytics isn’t a new or unknown concept. Most people working in HR will know what it’s about. But there is only a small amount of HR departments that use the available HR management information...
Textmetrics launches Kentico CMS plugin
Our new Kentico CMS plugin allows you to use the Textmetrics content analysis and suggestions directly in your Kentico CMS. The plugin supports our one-of-a-kind content quality analysis and our...
(Podcast) How does Randstad create content that converts?
On this Podcast (Dutch), Wesley Connor, e-commerce manager from Randstad, discussed with Mathijs Kok on how they create content inside their organization. How does Randstad look at conversions and...
Most rising trends in HR in 2020 (part 1)
Strategic personnel planning (SPP) offers insight into future personnel bottlenecks. In other words, it helps you prepare for the future. Because, do you know what type or how many employees you’ll...
All about BERT, the new Google update
Google updates its algorithms on a daily basis, but most of these updates are too small to mention. However, on the 25th of October last year, Google announced its biggest update of the past five...
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