Newsbase
Everything you need to know to write content that works.
The Textmetrics Newsbase covers a range of topics, including consistent communication, the influence of AI on content production, enhancing conversion rates, and the latest trends and developments in content branding, communication, and natural language processing.
Want to be up to date on all things
new?
Diversity and inclusion in recruitment
From the diversity and inclusion goals that many companies have set for themselves, it’s obvious that their importance is understood. If you take a quick look at the benefits of a diverse workforce,...
Prevent age bias for a more diverse workforce
We hear all about it on the news. When an older person loses their job, it’s harder for them to find something new. That’s difficult to reconcile with the increasing number of companies that strive...
Reduce gender bias for a more diverse workforce
Diversity and inclusion in the workforce come in a number of ways. Gender diversity is one of them, and one that still needs some work. Politically, it’s high on the agenda. Companies want more...
The importance of writing job descriptions at the understandable B1 level
Don’t miss the boat! Diversity and inclusion in the workplace are highly valued nowadays. Of course, it’s the right thing to do and on top of that, research shows that diversity plays an important...
Diversity and inclusion in recruitment: how to hire more diverse candidates?
In recent years, a growing number of companies have stated that diversity and inclusion in the workplace are their top priority. Because the more diverse the workplace is, the more profitable it...
An Introduction to Automatic Keyphrase Extraction
With the increasing amount of content available on the Web, we have bountiful information resources in the form of web pages (henceforth called documents). At the same time, having so much...
Augmented writing platforms and diverse & inclusive recruitment: OK cool, but how does it actually work?
To know how augmented writing platforms can boost your recruitment, and more specifically, how they can aid in preventing gender bias in writing job descriptions, it would be helpful to first...
Appeal to the masses by using the right words
Why does one person decide to respond to your job vacancy while another doesn’t even fully read it? How come it always seems that very few people apply? And why do most of the people who do apply...
Capterra names Textmetrics 3rd best Dutch software product
The Netherlands is well represented in the software world. Besides many Forbes-2000 companies like Cisco, Oracle, Google, Microsoft and Huawei that are based in this country, there are also many...
Shift your focus to skills and diversity
Ideally, companies want to hire employees who can manage the company's results. To get this talent in-house, recruiters need to come up with a new plan of action. While recruiting new talent,...
Job postings often far too difficult for target group (EN/NL)
De Nederlandse versie vindt u onderaan Job postings often far too difficult for target group 3 January 2021 - Arnhem The average reading levels are dropping, but this fact has hardly been addressed...
How do you ensure inclusive recruitment and selection?
How do you ensure inclusive recruitment and selection? How do you organize your HR policy to attract and retain more women and minorities? We share some practical tips and best practices. In case of...
Vacancies most banks, insurers and telecom not written for women (EN/NL)
De Nederlandse versie vindt u onderaan Vacancies most Dutch banks, insurers and telecom not written for women 12 November 2020 - Arnhem The job postings of most Dutch banks, insurance companies,...
The role of digitization in recruitment
The role of digitization in recruitment The coronavirus pandemic accelerated the role of digitization in business. Practically overnight, we all had to work from home and find new ways to stay...
“Most annoying HR task finally a thing of the past?” (EN/NL)
De Nederlandse versie vindt u onderaan Data driven job texts with Textmetrics recruitment powered by Jobdigger and Intelligence Group 15 October 2020 - Arnhem / Rotterdam “HR employees and...
Textmetrics wins SME/MKB Award 2020
Textmetrics wins the SME Proof Award 2020 The corona crisis accelerates all kinds of processes and we see that the use of digital technologies increases rapidly. As the economy needs to adapt to...
The future of AI in the recruitment industry
The future of AI in the recruitment industry Many companies struggle to find the right candidates. For certain jobs, there just aren’t enough qualified people out there, and it seems to be...
Textmetrics launches Google Chrome plugin
It is now possible to check the SEO and content score of your web page directly in Google Chrome with our Google Chrome plugin. The Google Chrome plugin supports our one-of-a-kind content quality...
VacatureVerbeteraar.nl merges into Textmetrics’ new Recruitment Module (EN/NL)
De Nederlandse versie vindt u onderaan Text and employee motivation analysis available in 14 languages from September 1st Arnhem/Rotterdam, the Netherlands – As of September 1st,...
Textmetrics launches Adobe Experience Manager plugin
Our new AEM CMS plugin allows you to use the Textmetrics content analysis and suggestions directly in your Adobe Experience Manager CMS. The plugin supports our one-of-a-kind content quality...
What is Natural Language Processing (NLP)?
Everything you need to know Computers don’t speak languages the way humans do. They communicate in machine code or machine language, while we speak English, Dutch, French or some other human...
10 Marketing Practices You Can’t Ignore – Part 2
As the marketing trend changes rapidly, it's not easy to keep up. Marketers have to be alert and stay informed at all times in order to stay ahead of the current market situation. In the second part...
Textmetrics sees strong growth in number of customers for its language platform (EN/NL)
De Nederlandse versie vind je onderaan "working remotely" creates the need for the right customer communication and findability Arnhem, 19 May 2020 – Despite the corona crisis, the first four...
10 Marketing Practices You Can’t Ignore
Trends in marketing come and go. That won’t be much of a surprise if you think of all the new technologies that emerged in recent years. Think of things like artificial intelligence, data-driven...
Gegevens-beveiliging is belangrijk voor ons
We zetten ons in voor het waarborgen van de vertrouwelijkheid, integriteit en beschikbaarheid van informatie en gegevens. We doen er alles aan om te garanderen dat alle gegevensbronnen volledig beschermd zijn, volgens geldende wetten, regelgeving en industriestandaarden.
We ontmoeten je graag op ons volgende evenement!
Bij Textmetrics doen we graag actief mee aan verschillende evenementen en speciale gelegenheden. We zijn vaak aanwezig en enthousiast om nieuwe connecties te maken en ervaringen te delen. We kijken ernaar uit om u te verwelkomen op de komende evenementen waaraan we zullen deelnemen.
Klik hier om te zien op welke evenementen we aanwezig zullen zijn!