Customer Success Story

ProRail

Textmetrics helps ProRail write clearly and communicate more efficiently

Textmetrics holds up a mirror to our users: this is another way it can be done. It doesn’t just check the texts against the guidelines we’ve agreed on; it teaches you to see the written word differently.

 

The Communication Department at ProRail was looking for a multifunctional writing tool and found Textmetrics.

First Impressions
Positive First Impression: Textmetrics immediately made a strong impression on ProRail’s communication professionals.
Expertise and Freedom: The tool allows users to incorporate their expertise into the texts while serving as more than just a checking tool; it teaches users to write differently or better.

Their Problem
Text Clarity: The Communication Department’s ambition to write more at the B1 language level created the need for a checking tool.
Complex Writing Processes: Avoiding jargon, long sentences, and passive voice had become a challenge.
Freedom in Writing: They needed a tool that would help users maintain their expertise in writing while adhering to company-specific guidelines.

Results
Improved Clarity: Textmetrics has made texts more understandable, which is crucial for effective communication.
Consistent Adherence to Writing Guidelines: The company’s writing guide is now consistently followed thanks to Textmetrics’ support.
Improved Efficiency: Using Textmetrics has led to faster and easier text processing.
Higher Scores: ProRail set a goal to publish texts with a minimum Textmetrics score of 85. This target helps motivate teams to maintain high-quality standards.

ProRail is the only railway infrastructure company in the Netherlands, responsible for the maintenance, expansion, and safety of the Dutch rail network. This makes them the specialist in areas such as rail traffic control, infrastructure management, sustainability projects, and customer service for railway operators.

HEADQUARTERS
Utrecht, Netherlands

INDUSTRY
Railway Infrastructure

TYPE
B2B / B2G (Business to Government)

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